Job Category: Business
Job Type: Full Time
Job Location: Cairo
Job Overview
Promotion and positioning of a brand or the products and services that a company sells. Typically marketing managers are employed to attract more customers to buy from the company and to raise brand awareness through the creation of marketing campaigns.
Responsibilities
- Develop a marketing plan that ensures achieving the organization’s objectives.
- Manage, improve lead generation campaigns and measuring results through all marketing channels.
- Design an advertising plan to communicate the company’s projects and its unique selling points.
- Create a marketing communication plan that covers all relevant marketing media & channels (ex. Outdoor, newspaper, online, exhibitions & events, radio, etc.).
- Identify new communication opportunities and implement them by employing print, design, PR, media and advertising agencies in translating brand marketing objectives into creative communication material.
- Secure that the profitability of the brand is not affected by any marketing or any other department’s business decisions.
- Researches and analyses a variety of marketing information, including market trends, pricing schedules, competitor offerings.
- Develops new marketing strategies and campaigns based on a detailed analysis of market forces.
- Identifies the appropriate media channels where each product or service’s marketing materials can be delivered to the public.
- Assume other duties as assigned by his direct manager.
Qualifications
- MBA degree in marketing or business-related major is Preferable another related field. Ability to manage multiple projects at once
- A great passion for consumer experiences, with a demonstrated ability to utilize consumer research and data to derive actionable insights and inform marketing planning
- Strong understanding of Real Estate consumer trends and media landscape
- Ability to project-manage and multitask at scale, working with cross-functional groups and external third parties as required
- Eye for creative quality and great attention to detail
- Great communication and interpersonal skills to work effectively across multiple teams in an ambiguous, fast-changing environment
- Preferable Real-Estate experience.
- Holder of an MBA degree in marketing or business-related major is Preferable.
- Comfort Practice with CRM software.